RealState — Home Discovery, Upgraded
WE DESIGNED A FULL BRAND + PRODUCT EXPERIENCE — AI-FIRST, SEARCH-CENTRIC, AND GAME-INSPIRED — ACROSS WEB & MOBILE. A PLAYFUL INTERFACE WITH A STRONG SYSTEM BEHIND IT.
Client
REALSTATE
DELIVERABLES
BRAND IDENTITY UI/UX DESIGN (WEB & MOBILE) GAMIFIED INTERACTIONS DESIGN SYSTEM MARKETING MATERIALS
Year
2025
Role
PRODUCT DESIGN BRANDING UX/UI DESIGN DESIGN SYSTEM ARCHITECTURE AI INTEGRATION MOBILE EXPERIENCE STRATEGY
LEARNINGS:
+ HOME BUYING IS EMOTIONAL — DESIGN SHOULD BE TOO.
+ SEARCH ISN’T ENOUGH — PEOPLE WANT SUGGESTIONS.
+ A STRONG DESIGN SYSTEM MAKES PLAYFUL POSSIBLE.